John Borowski


AutoReturn San Francisco, CA 2015-present
Vice President Towing Industry Programs
Evaluates, designs and recommends towing programs and options. Analyzes towing policies, systems and practices, identifies best practices and alternatives. Advises management about towing program options. Plans training programs for towers. Identifies and negotiates favorable purchasing terms and agreements for towers. Promotes working relationships and alliances with towing community. Researches and promotes business opportunities. Analyzes business data. Member of Strategy Team.

Hampshire Towing/Amber Scene Clean, Holyoke, MA • 2010-2015
Director of Municipal Contracts/ Scene Supervisor

Oversee all facets and operations on major accident scenes including environmental cleanup. Staff training on all tow operations.

JERR-DAN CORPORATION, Greencastle, Pennsylvania • 2003-2009
Premier tow equipment manufacturing company, offering wreckers and carriers to handle any complex towing and recovery jobs.

Manager of Specialty Markets / Account executive for AAA N. America covering all 59 clubs and national headquarters in Florida then moved to training. Trained tow truck proper product usage AAA clubs, USAF, ARMY, NAVY, Coast Guard, Homeland Security, Border Patrol, NYPD to mention a few.
Pilot product development initiatives and drive market share increases. Conduct trainings targeting numerous areas, including towing and recovery vehicle use as well as LD, MD, HD, AC, and towing and recovery techniques. Author articles as freelance journalist for American Towman Magazine, Tow Canada, TowPartners, and Run Hard.
• Upped national sales by over $28M through deploying rebate strategies.

XTREME RESCUE & RECOVERY TEAM INC., Fort Myers, Florida • 2009
Training organization taking industry experts to create a training team to train firefighters and towers working together to extricate victims faster to save lives and clear highways faster.

Co-Chief Executive Officer
Lead tow instructor, also scheduled classes and created curriculum. Engage experts with their perspective fields to put conduct classes nationally.

Established towing company and originator of the self-loading wheel lift.

Chief Operating Officer
Evaluated and corrected operating costs, streamlined productivity and increased profitability. Improved buying power and product quality. Revamped distributor network.
• Drove $3M leap in profitability within 100 days through cost cutting measures and better negotiation on purchases

NATIONAL TOWING ALLIANCE, Warwick, New York • 2000-2003
National towing association that provided member benefits and brought an online rated network of service providers for the public to use. The towers went through a screening process to achieve a rating.

Vice President Commercial Development
Piloted multiple communications, development, and operational activities, including acting as towing industry’s international ambassador and conducting national trainings and presentations for American Towman expositions. Played leadership role in National Towing Alliances (NTA’s) parent company, American Towman Magazine, serving as operations editor and supervising motorsport operations. Delivered expert trade certification advice to national industry association members.
• Launched 1st internet-based database of service providers:

ROADONE, Chattanooga, Tennessee • 1997-2000
A consolidation of 200 of the top tow companies nationally to create the largest tow service company. $500M in annual revenue.

National Account Manager
Championed sales and promotions initiatives targeting national and regional accounts. Captained daily operations of national call center, and oversaw activities of company’s terminal locations.

Additional roles included the following experience:

Owner and President of John’s Sunoco (Holyoke, Massachusetts). Guided all operations for $3.2M towing and recovery company for 25+ years, including leading 44-member staff. Provided expert technical consult to the City of Holyoke and the Western Massachusetts Chiefs of Police Association, including serving as expert witness 13 times in mechanical failure cases for the City of Holyoke. Expert witness in high profile AAA law suit. Aided the Holyoke Fire Department in auto extrication training. Fulfilled multiple leadership roles in the Massachusetts Statewide Towing Association.
• Successfully completed 22,000 police tows yearly, making company the Northeast’s largest municipality tower.
• Negotiated 1st police order tow rate increase in 18 years in Massachusetts, heading efforts targeting the state’s Department of Public Utilities.


Class A/M CDL License with Haz-mat, Doubles, Triples, Air, Passenger, and Tanker Endorsements
FEMA IS-700 (NIMS) • Train the Trainer / Fundamentals of Rigging • Licensed Air Brake Technician
Licensed CFC-12 Refrigerant Technician • Class C Hoisting Engineer • NAUI Certified Open Water II Diver
Wreckmaster Level 6/7 and Air Cushions • TRAA Level 3 Certified National Heavy Recovery Specialist
• Luciano/Miller Training •Wes Wilburn Training • Certification Testing Proctor for Towing and Recovery Association of America (TRAA) • Massachusetts State Department of Education Certified Vocational Teacher (Automotive Technology 02) • Certified Operator Pneumatic Lifting Bags (Low, Medium, and High Pressure and Inflation Accessories) • Jerr-Dan University Levels 1 and 2 • Instructor for EX-Team Extrication Heavy Rescue • Certified Rigger • Certified Rigging Trainer • Instructor for Xtreme Team Advance Extrication & Federal Highway Administration • Member of Kelly Blue Book’s Blue Ribbon Panel • Member TxDOT Austin Aim High Joint Operations Team • TRAA Legislative Advocasy Network co-chairman •


Who’s Who in the Towing Industry • 2005 Towman of the Year (American Towman Magazine)
American Towman Top 500 Most Experience Tow Companies • American Towman Industry Leader
American Towman Recovery Expert • American Towman Hero Award (2-time winner)
2001 International Towing & Recovery Hall of Fame Inductee • 1997 TRAA Presidential Award
Outstanding Sales Leader • City of Holyoke Commendation for Life Saving •


“The Open Road Cafe,” Pilot Program Anchor, ABC Radio Networks/Sirius Satellite Radio (July 1, 2007)
MSNBC’S “Abram’s Report,” Industry Expert (December 30, 2002)
American Towman’s “On the Hook” anchor and managing editor of a weekly internet newscast

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